From innovation to market: Integrating university and industry perspectives towards commercialising research output

Norain  Ismail; Sebastian Kot; Ahmad Shamsul  Abd Aziz; Ismi  Rajiani

doi:10.23762/FSO_VOL8_NO4_6

Published : 2020-12-28

Vol. 8 No. 4 (2020)

From innovation to market: Integrating university and industry perspectives towards commercialising research output

Norain Ismail

https://orcid.org/0000-0003-1214-8654

Sebastian Kot

https://orcid.org/0000-0002-8272-6918

Ahmad Shamsul Abd Aziz

https://orcid.org/0000-0003-4787-0778

Ismi Rajiani

https://orcid.org/0000-0002-4316-0501

DOI: https://doi.org/10.23762/FSO_VOL8_NO4_6

Abstract

In creating an innovative nation, Malaysia has taken various steps towards promoting the national agenda to commercialise their research output at university and research centres. Universities should aggressively identify research by creating products which have commercial value. Many initiatives have been undertaken for effective collaboration between both parties to materialise; nevertheless, the subject is likely to be treated as less significant. Thus, this paper aims to discuss strategies for effective collaboration between universities and industry for the successful commercialisation of research output. For this purpose, qualitative methods in the form of interviewing eight people - academic researchers and those involved in industry – were conducted. Both parties were selected because they have experience in dealing with commercialisation activities at university level. A thematic approach analysis was used to analyse the interview data, and three themes emerged from the data. The findings suggested that the effective strategies for collaboration between universities and industry are related to the commercial value of research products, intellectual property rights aspects and commitment from both universities and industry. However, barriers that hamper collaboration between the two parties must be removed to ensure effective collaboration between universities and industry in promoting commercialisation activities.

Keywords:

academic researchers, industry partner, intellectual property rights, research output, effective partnership

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Ismail, N., Kot, S., Abd Aziz, A. S. ., & Rajiani, I. . (2020). From innovation to market: Integrating university and industry perspectives towards commercialising research output. Forum Scientiae Oeconomia, 8(4), 99–115. https://doi.org/10.23762/FSO_VOL8_NO4_6

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Norain Ismail

norain@utem.edu.my
https://orcid.org/0000-0003-1214-8654

Affiliation:

Universiti Teknikal Malaysia Melaka, Malaysia Malaysia

Bio Statement (e.g., department and rank)

Norain Ismail is currently an Associate Professor at the Technology Management Department, Faculty of Technology Management and Technopreneurship, Universiti Teknikal Malaysia Melaka. She holds a degree and a Master’s in law from the International Islamic University Malaysia. Professor Norain was also conferred a Doctor of Philosophy in law from Newcastle University, United Kingdom. Her main research interests include intellectual property law, aspects of technology and intellectual property and commercialisation.

Sebastian Kot

sebacat@zim.pcz.czest.pl
https://orcid.org/0000-0002-8272-6918

Affiliation:

Częstochowa University of Technology, Poland. University of Johannesburg, South Africa Poland

Bio Statement (e.g., department and rank)

Sebastian Kot is currently a Professor in management and supply chain management at the Faculty of Management, Czestochowa University of Technology. He has over 20 years of teaching, research and managerial experience in higher education. He is an Extraordinary Professor at the School of Economic Sciences at the North-West University and University of Johannesburg, South Africa. He is a founder and co-editor of the Polish Journal of Management Studies.

Ahmad Shamsul Abd Aziz

sham@uum.edu.my
https://orcid.org/0000-0003-4787-0778

Affiliation:

Universiti Utara Malaysia, Malaysia Malaysia

Bio Statement (e.g., department and rank)

Ahmad Shamsul Abd Aziz is a senior lecturer at the School of Law, UUM-COLGIS, Universiti Utara Malaysia. He started his career as a lecturer at Universiti Utara Malaysia in 2001. He holds the following degrees: a Bachelor of Laws with Honors (Universiti Kebangsaan Malaysia) in 1998, a Master of Law (Universiti Kebangsaan Malaysia) in 2001 and a Doctor of Philosophy (Universiti Utara Malaysia) in 2017. He also earned a professional certificate of intellectual property management from the Malaysian Institute of Management (MIM) in 2008. His areas of specialisation or interest are intellectual property law, cyber law and media law.

Ismi Rajiani

rajiani@ulm.ac.id
https://orcid.org/0000-0002-4316-0501

Affiliation:

University Banjarmasin, Indonesia Indonesia

Bio Statement (e.g., department and rank)

Ismi Rajiani is currently an Assistant Professor of Management at the University of Lambung Mangkurat Banjarmasin, Indonesia. Previously, he had been employed at Universiti Teknikal Malaysia Melaka. He has been awarded grants on sustainability issues from the Malaysian and German Ministries of Higher Education. Professor Rajiani has authored and co-authored several articles published in reputable journals including Sustainability (Switzerland), the Polish Journal of Management Studies (Poland), and Acta Montanistica Slovaca (Slovakia).