English
Crisis of identity and meaning of the Czech media existance (with a focus on the public service media)
Jana Gibarti
Abstract
Thanks to its role in the society, the media bring information, entertainment, and a sort of getting knowledge. Public service broadcasting should be
a service in the public interest. European countries have certain existing principles determining the tasks and objectives for the public service media. By meeting the objectives of a public service medium they contribute to the creation of a public value. The public service media are affected by the environment in which they operate, they reflect the social, political and also economic situation in the society. Political grouping in the country, the nature of citizens and their attitude and confidence in their own homeland, commitment to transparency of internal relationships and structures, all that affects the resulting image of the public service media in the country, their independence and credibility.
Keywords:
the Czech media, public service broadcastingDetails
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